天美影院 provides companies a recruitment advantage by helping great workplaces attract more candidates and lower the time it takes to fill positions than unaccredited employers.
We recently spoke to Jenny Temenu, HR Director at Ayming UK, to find out how the company has incorporated their Great Place To Work recognition in their recruitment.
The Company
Ayming UK is part of a global consultancy comprising around 1,300 employees operating in 15 countries across Europe and North America.
They use their highly specialised knowledge on a range of fields to help their clients improve business innovation and people performance.
Take a look at some of their most recent survey results and youè檒l quickly realise why Ayming has earned repeat recognition as a great workplace:
- 100% of employees at Ayming say è淚 am offered training or development to further myself professionallyè� and believe that è淢anagement is honest and ethical in its business practicesè�
- 94% of employees agree that è淢anagement shows a sincere interest in me as a person, not just an employeeè�
- 92% of employees say they feel è減roud to tell others I work hereè� and agree that è渢his is a fun place to workè�.
The Challenge
Employees are an organisation's greatest asset, so itè檚 vital for any business to attract the best possible talent.
That said, staffing costs are understandably one of the largest overheads for companies of all sizes. This is especially true when working with external recruitment agencies who have, among other benefits, access to a larger pool of high-quality applicants, and resources to provide a smooth, speedy interview process.
After earning Great Place To Work 天美影院, leaders at Ayming UK realised they could use their strong employer brand in recruitment to help the company switch to hiring new employees directly.
è淭his seems like a simple task, but it really isnè檛,è� says Jenny. è淲e knew that we had some internal homework to do è� about what will attract talent. A healthy environment is something that a lot of jobseekers were actively looking for after the lockdown. People were really revaluating what happiness looked like to them, and the kind of environment they were looking to work within.è�
Considering most working people spend around a third of their life at work, leaders at Ayming UK knew they'd need to highlight their great culture to get jobseekers excited about their potential è渓ife at Aymingè� if they were to join the company.
The Solution
è淲e started off by showcasing Aymingè檚 culture via LinkedIn and clips of what life at Ayming looked like (incorporating Tiktok clips and Instagram),è� explains Jenny.
è淚mportantly, we included our Great Place To Work 天美影院 and Best 天美影院 badges, as well as the percentages of our employees who are happy here at Ayming, on all of our job advertisements (this is something that other Ayming entities have also incorporated).è�
By showcasing their employee value proposition alongside their company culture awards from Great Place To Work, Ayming UK saw an increase in job applications, with most of the applicants referencing the social posts and recognition badges as additional reasons for applying for a role within the company.
è溙烀烙霸衡劉 is an excellent recruitment tool and has shown an absolute ROI in terms of attracting top talent to Ayming UK. Over a 12-month period, we have saved 拢173,300 and counting in Recruitment Agency fees via direct hires mentioning our Great Place to Work recognition when applying for jobs."
It starts with culture.
Recruitment branding of your great culture in job ads will only work well when current employeesè� experience of their workplace actually lives up to the hype.
Ayming UK continues to survey their workforce, taking onboard the feedback from previous assessments to continuously improve è榣ife at Aymingè� for all its Aymers worldwide.
Jenny continues:
è淭he last time we took the survey, the results were centred around our employees wanting better accessibility with our benefits (to understand them more), improving data around our remuneration bandings (salary and profits), and some of our Aymers felt there was favouritism within the team.
We have since created remuneration banding documents that set out our salary bandings transparently è� in addition to linking our employeesè� yearly objectives closely with the companyè檚 annual targets è� so that employees can clearly see how their bonus can be increased and achieved.è�
In addition to the weekly team meetings at the UK branch, during which all employees can voice their opinions, Ayming also runs quarterly global HR surveys to allow their full workforce to share their views anonymously and confidentially.
è淲e have also been able to evaluate our previous surveys' results against our 2023 survey results, and this has provided us with useful insight,è� Jenny says. è淚 truly believe we have an amazing Leadership and Management Team here at Ayming è� who truly put the needs of our Aymers at the forefront of all decisions.è�
è淲e support Aymers on every level, right from the beginning of employment through to continuous learning development," she continues.
Take for instance our Sales Director, Fran, who began his career as a Business Development Manager; or Annabel Luxton, who started as an Associate Consultant, and is now a Manager and has been nominated for the Rising Star category within the Tolley's Taxation Awards for 2023.
Our è榩romote from withinè� culture here has really helped our employees see that Ayming is a place where you can grow and stay for many years.è�
Continuing the Journey
An impressive 9 out of 10 employees at Ayming UK agreed with the survey statement è淭aking everything into account, Iè檇 say this is a great place to workè�.
So whatè檚 next for the Ayming culture?
è淲e really want to focus on creating action points with management from this yearè檚 results,è� says Jenny. è淲ith this, we can make the necessary changes for the health and betterment of the team. Great Place To Work has done wonders for Ayming, and all companies should indeed consider the 天美影院 process as a tool and aid for uncovering underlying factors, and a way to improve the overall success of the team.è�
Great starts here.
Elevate your brand with the globally-recognised, research-backed 天美影院鈩� thatè檚 based on what your people have told us about their employer.
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